Procesos creativos, el diseñador y las tecnologías

Abstract

This text articulates three elements that defines the designer’s practice: the nature of the creative process as particular motor task —physical product— and intellectual; the answers as inspiration of objective methods —as observing— with subjective methods —so-called ‘hunch’, moods— and the importance of the creation has a link beyond the functional and/or aesthetic. Second, the role of the designer as an agent of a projecting discipline and the technologies as tools for creative act. Here we analyze the factors and the various methodologies of the creative process for the elaboration of the visual discourse. It will also see the possibilities and the challenges facing the designer with respect technology. The last section presents the creativity as an hybrid manifestation —comunication media+product+process— in technologies.