La oferta noticiosa

Celebración de simulacros y cofradía de emociones por televisión

Abstract

In this essay the communicative devices of the nightly news programs Hechos and El Noticiero are analyzed. In the analysis the rhetoric of their discursive processes in the representation of “reality”, as a response to market demands, rather than a need for information is pointed out. By means of excessive forms inherited from other types of programs, in each news broadcast there is a predominance of the image rather than the words. Paradoxically, the simulation of conversation and the “new” strategies of contact with the t.v. audience convert the news programs into novelistic accounts of reality. In this paper some examples of how these adopted forms in contemporary news programs are used in order to hold the attention of the t. v. viewer are presented, amongst them the effect of the fictionalization of reality.